Consumer communication is a recognised challenge in the tobacco industry. With the advent of plain packaging regulations, the opportunity for messaging on pack will diminish calling for new techniques.
Tear tapes are a reliable, cost-effective solution. Essentra provides overt and covert layers of security via tear tape, with complex, high-quality designs, and print variable data to allow promotion or other functionality.
For variable data promotions, brand reinforcement, consumer communication, tamper evidence and on-pack security.
Groundbreaking functional labels to enhance product protection, customer experience and brand communication where legislation permits.
Download our Nicotine Delivery Solutions brochure for more information about our capabilities and solutions.
