Brand protection and authentication for beverages
03 Aug 2015
Brand protection is one of the most significant challenges facing beverage companies both locally and globally. Driven by concerns about consumer and safety, spirits and wine companies are focusing their resources on this thorny area.
Read the views of Essentra’s experts on how prevention is the greatest cure, and how with every case and product being unique, the need ultimately is to define a unique security solution that will disrupt counterfeiters’ attempts by making it unworthwhile to copy a certain product.